The Beginning

There’s an interesting psychology phenomenon that I’ve come to notice, and well, it has a name too, the Fresh Start Effect.

Essentially, the definition says that people are more likely to take action towards a goal after temporal landmarks that represent new beginnings, be it a new year, a new month, or a new week.

For instance, the boom in gyms in the beginning of the year, or the infamous January Effect, where there is a seasonal increase in stock prices during the month of January that is attributed to people buying more in the month of January. When the Fresh Start Effect begins to fade away, it is when all your goals fall into the wasteland.

Despite observing this phenomenon, I am stuck with it too, which is why I’m writing my first post on the first day of October, or the first day of the last quarter of 2018. There will ultimately be some remorse about, why didn’t I wait until the first day of 2019 to do it, since afterall, I haven’t blogged for the last few years, so why does it have to be, today?

I think that is essentially the problem with, waiting for the ‘perfect’ timing to do something. I’ve heard countless people complain about how much they hate their jobs and how unhappy or toxic the job was, but they just can’t bring themselves to leave. They stick around and wait for the perfect timing but in life, it will never be perfect. Your time is limited, and you can’t wait until all the stars are aligned.

If you want something, do it now. And this is the reason why I’m writing this, today.

There are some tools that I would like to share with you here, which is the Lifestyle Challenge introduced by Dr Duncan Reich. Nothing fancy, and it’d cost you only a piece of paper to start bootstrapping your life. What I like about it best is that you don’t have to start on the first day of the month – it gives you the flexibility to start doing it anytime, but just make sure you keep track of it daily.


I will share with you all on my progress with this challenge by the end of the month. The best thing about this is? You get to see your progress. You get to remind yourself of how far you’ve come compared to 30 days ago.

Let’s get started.



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